nathankam’s posterous

In the classic island-style tradition of “work over, hang loose”, Hawaii’s music, cuisine, and Aloha Spirit will be showcased in Aloha Friday Pau Hana Concerts being held at Gordon Biersch restaurants (http://www.gordonbiersch.com) in San Francisco, Palo Alto, and San Jose.  Each Friday in March, from 5-11 p.m., some of Hawaii’s top entertainers will perform their musical magic, including Willie K., Raiatea Helm, Brother Noland, Mailani Makainai, Kealii Kanealii, John Cruz, Cyril Pahinui, and Taimane Gardner. Patrons will also enjoy a special menu of Hawaii-inspired cuisine and can win trips to the islands.

Here’s a schedule of performers by location:

San Francisco, CA
March 6: Brother Noland
March 13: Cyril Pahinui
March 20: Taimane Gardner
March 27: Raiatea Helm

Palo Alto, CA
March 6: Mailani Makainai
March 13: Kelii Kanealii
March 20: Leokane Pryor
March 27: Cyril Pahinui

San Jose, CA
March 6: Willie K.
March 13: John Cruz
March 20: Brother Noland
March 27: Beach 5

This concert series is part of the Hawaii Visitors and Convention Bureau’s “Hawaii: A Thousand Reasons to Smile” month-long promotion in the San Francisco/Bay Area. For more information, visit GoHawaii.com/LotsOfSmiles.

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MEDIA ADVISORY
March 5, 2009          

Media Contact:        
Darlene Morikawa
Director of PR/Communications
dmorikawa@hvcb.org
808-924-0259
 
THE ELLEN DEGENERES SHOW BEGINS HAWAII GAME WEEK ON MARCH 9
 
WHAT:

The Ellen DeGeneres Show launches “Hawaii Game Week” on Monday, March 9. The week of fun games will wrap with a grand prize trip to Hawaii announced on air March 13. This dream Hawaiian holiday for two, courtesy of the Hawaii Visitors and Convention Bureau (HVCB), includes luxurious hotel suites, first class airfare to Oahu and Hawaii’s Big Island, helicopter tour, and more. The lucky winners will depart almost immediately arriving in Honolulu on March 14 for an eight-day stay. A video of the winner’s vacation in Hawaii will be played live on the show upon their return. In addition, a home viewer will also win the same amazing trip and find out during the show on March 16. A benefit to the programming is that it airs during March sweeps.
 
WHEN:
 
March 9-13 and 16, 2009
3:00 p.m. HST
ABC Network, Oceanic Cable 6 and 86/Digital 1006
 
WHO:
 
The Ellen DeGeneres Show continues to be one of the most-watched daytime talk shows with more than 3 million viewers and has earned an impressive 25 Daytime Emmy Awards since its inception in 2003. Host Ellen DeGeneres delivers uplifting, inspiring, and hilarious experiences to viewers. Ellen’s talent, warmth, and insight have earned her recognition as a global entertainer and household name. Through her show, she brings her humor, personal warmth, insight, and talent for tackling topical issues into viewers’ lives with her distinctive style touching every aspect of the show.

HOW: 

“Hawaii Game Week” on The Ellen DeGeneres Show is a marketing initiative of HVCB in partnership with Hawaiian Airlines, The Royal Hawaiian (A Luxury Collection Resort), The Mauna Kea Beach Hotel, and other Hawaii participants. Ellen will showcase the fun and excitement of a Hawaii vacation to a national television audience. The promotion will also include a follow-up video of the winner’s experiences in Hawaii that will air on the show; enchanting and inspiring destination branding visuals; Hawaii mentions throughout the week; a Hawaii-themed set; online presence on EllenTV.com; Hawaii trivia; and island entertainment to celebrate the grand prize winner. The show’s 400 audience members in attendance on March 16 will also receive a collection of unique gifts from each of the major islands.

  -pau-

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I was stoked to receive this press release today from my fellow PR colleauge Deborah Sharkey. Love me some HawaiianMiles points and Pearlridge Center...oh, and Kahala Mall too when I'm down on that side. ;-)

Pearlridge Center and Kahala Mall Team to Give Customers Quadruple HawaiianMiles Feb. 9 to 12 and Feb. 16 to 19
-- Crosstown partnership allows four miles for each dollar spent at either center --

Aiea, HI – Pearlridge Center and Kahala Mall are teaming up for the first time to give customers even more value for their purchases with the “Buy. Buy. Blue Sky!” program for the two Monday-through-Thursday periods between Feb. 9 and 19.

During those two periods, customers at either Pearlridge Center or Kahala Mall can earn four (4) HawaiianMiles for each dollar spent at any store, restaurant or theater.

Same-day receipts must be redeemed Feb. 9 through 12 or Feb. 16 through 19 between 10 a.m. and 9 p.m. at the shopping center where the purchases were made. The Pearlridge Center redemption area is in Uptown near Center Court. The Kahala Mall redemption area fronts Claire’s.

HawaiianMiles should be posted to the customer’s account within six weeks.

Up to 2,000 miles maximum (or $500 in total same-day receipts) may be earned per person per day. Customers must spend a minimum of $100 (excluding sales tax and tips) to be awarded miles. Customers must either present a HawaiianMiles card or know their account number to redeem miles. Miles awarded on purchases that are eventually returned will be removed from the customer’s HawaiianMiles account.

Certain purchases do not quality for HawaiianMiles, including charge card and cell phone payments, prescription co-pays, sales tax, tips and purchases of individual merchant or shopping center gift certificates. Additional restrictions may apply.

For additional information on the “Buy. Buy. Blue Sky!” promotion, visit pearlridgeonline.com or kahalamallcenter.com.

Pearlridge Center is a 1.2 million square foot super-regional shopping center located in Aiea off of Kamehameha Highway. It is Hawaii’s largest indoor center and features Oahu’s only monorail system. The 55-acre property consists of Uptown and Downtown phases, anchored by Macy’s, Sears and Ross Dress for Less. Adjacent phases include Toys R Us, Circuit City and INspiration, totaling some 200 stores.

Kahala Mall is a regional shopping center located in East Honolulu. The 452,000-square-foot property features over 90 merchants. Anchors include Barnes & Noble Booksellers, Macy’s, Longs Drugs, Whole Foods Market and Apple.

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